How to: Pronounce Fashion Brand Names

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Name-dropping a luxury fashion house is a delicate business.

Though talking the fashion talk can make you sound incredibly clued-up, a multitude of deliciously complicated names make it easy to slip up.

The beauty of fashion is that its influence reaches into every corner of the globe…and yet some of those oversea sounds are difficult to get your tongue around.

If you want to sound the part, get practising your lexical gymnastics with our guide below.

  • Ann Demeulemeester/ Ann De-mule-uh-meester
  • Balmain/ Bal-man
  • Christian Louboutin/ Christian Loo-boo-tan
  • Gianvitto Rossi/ Jan-vee-toh Ross-ee
  • Givenchy/ Zjee-von-shee
  • Hermès/ Er-mez
  • Isabel Marant/ Iss-a-bell Ma-ron
  • Issey Miyake/ Iss-ee Mee-ahh-kay
  • Junya Watanabe/ Juhn-ya Wah-ta-nah-bay
  • Lanvin/ Lahn-vahn
  • Loewe/ Low-ay-vay
  • Louis Vuitton/ Loo-ee Vwee-tahn
  • Maison Margiela/ May-son Mar-jella
  • Moschino/ Mosk-eeno
  • Saint Laurent Paris/ San Laur-on Par-ee
  • Vetements/ Vet-mon