Haircare Heroes with BrandAlley Beauty Buyer, Signija Ludborza

haircare @tanyamishechkina

Hair feeling a little dry? Getting tired of frizz?

Thankfully, our Buyer for Beauty and Home Fragrance, Signija Ludborza, has picked out her favourite items from our site to fight those winter haircare issues! From shampoos and hair masks, to how to keep it looking great whilst you sleep, let’s learn how to get rid of that frizz together!

Sig’s first pick is the Philip Kingsley Elasticizer Therapies Carabao Mango and Hibiscus Elasticizer. This pre-shampoo treatment has won countless awards and is a favourite of celebrities such as Gwyneth Paltrow, Cate Blanchett, and Rochelle Humes. As Sig says: “‘If it’s good enough for Gwyneth, it’s good enough for me!”

Apply on damp hair and leave for however long you fancy, or if you’re like Sig, on a Sunday morning whilst you’re doing chores around the house. Once washed, your hair will feel silky smooth, hydrated, and frizz-free. This mask is great for those with colour treated or damaged hair.

PHILIP KINGSLEY Elasticizer Therapies Carabao Mango and Hibiscus Elasticizer 1000ml

If you fancy a weekly treatment that won’t add any time to your routine, the Christophe Robin Cleansing Purifying Scrub with Sea Salt is the one for you! Sig recommends this best-selling scrub as a weekly detox treatment or post-colouring treatment. “It’s formulated to leave your scalp rebalanced and purified with an amazing smell – this is a must-have in your bathroom.”

CHRISTOPHE ROBIN Cleansing Purifying Scrub with Sea Salt 250ml

The Christophe Robin Intense Hydration Ritual is described by the brand as a “shot of hydration for dull and dehydrated hair”. This routine is Sig’s go-to for wintertime when her hair is lacking moisture due to those cold temperatures. Consisting of three treatments, each enriched with aloe vera leaf juice, the routine illuminates the hair, leaving it beautifully sleek and soft.

CHRISTOPHE ROBIN Intense Hydration Ritual

Finally, Sig tells us that it’s not just treatments that help us to eliminate frizz, but also something that takes no effort at all – what we sleep on! You may have heard that sleeping on a silk pillowcase is good for glowing and hydrated skin, but she tells us it’s also one of the best things for your hair to keep it smoother and more manageable in the mornings. “Since I tried and tested this myself, I am not going back”. Silk is more naturally smooth than cotton, meaning it works to reduce the friction that would lead to hair breakage and frizz. The Cocoonzzz Mulberry Silk Dash Pillowcase is not only in a lovely design but also a perfect product to consider if you want to up our hair game!

COCOONZZZ Mulberry Silk Dash Pillowcase, Black/White

If you want to take this one step further – try the Cocoonzzz Mulberry Silk 5 Pack of Scrunchies. Using these gorgeous scrunchies to tie your hair up when sleeping will result in fewer tangles, less frizz, and more shine. Top tip: using these to tie up your hair in the day will also mean less hassle when changing hair styles from a day look to evening look!

COCOONZZZ Mulberry Silk 5 Pack of Scrunchies, Multi

If you want to shop more hair care favourites, head over to our Haircare Heroes sale and have a look!

Words by Zara Alderton