Skincare Secrets: The Power of Vitamin C

Woman with grapefruit, Darina Belonogova

Lately, there are so many beneficial ingredients immersed in our skincare formulas, so we thought we’d take you through one of our favourites, Vitamin C.

Let’s discuss its benefits and where to find it in our BrandAlley beauty line-up.

The Benefits of Vitamin C

As well as being found in your favourite veggies, Vitamin C is also present in a number of skincare goodies. Why, you ask? Because it’s as beneficial for your skin as it is for your health!

As Vitamin C is an antioxidant, it will help to fight harmful toxins on the skin’s surface. These toxins are known as “free radicals”, and can cause premature aging of the skin, as well as a loss of elasticity and harm to the skin’s natural moisture barrier. Vitamin C can help to reduce this damage by boosting the skin’s collagen production, resulting in a complexion that’s plump, hydrated and generally more youthful looking.

Our favourite Vitamin C superpower, however, is its ability to create a natural, makeup-free glow. Using a Vitamin C cleanser or serum will help to brighten the skin, lightening hyperpigmentation and dark circles and spots. So, put down the brightening powder, and let your natural skin shine!

BrandAlley Vitamin C Skincare

Feel like indulging in the power of Vitamin C? We’ve got you covered. BrandAlley holds a whole range of products that will leave skin radiant, hydrated and ready for the summer season.

Perricone MD

Designed to deliver a smoother, brighter complexion (and instantly, too!), the Vitamin C Ester Brightening Serum from Perricone MD is enriched with – you guessed it – Vitamin C Ester. Unlike traditional Vitamin C, Vitamin C Ester is fat-soluble, thus absorbing easily into the skin to achieve maximum glowy benefits.

Vitamin C Ester Brightening Serum – Perricone MD – £29
Vitamin C Ester Citrus Brightening Cleanser – Perricone MD £16.50

The sister product of this beneficial serum is the Vitamin C Ester Citrus Brightening Cleanser. Ideal for oily complexions, the gentle formula cleanses the skin without stripping it of natural oils.

Elizabeth Arden

Elizabeth Arden

Vitamin C Ceramide Radiance Renewal Serum Capsules – Elizabeth Arden – £24

Brought to you by one of our best-selling brands, Elizabeth Arden’s Vitamin C Ceramide Radiance Renewal Serum Capsules have a potent, radiance-boosting formula. The petite pouches are well-known for their hydrating and anti-aging effects.


 Invigorating Face & Eye Mask – L’OCCITANE – £20

Ideal for all skin types, L’OCCITANE’s Invigorating Face & Eye Mask instantly revives tired skin, minimising eye puffiness and brightening dull complexions. You can even pop it in the fridge for a refreshing cooling effect!

Want to see hear more of our Skincare Secrets? Then make sure to stay tuned. In the meantime, take a look at some more of our nourishing skincare goodies in our Beauty New Arrivals edit.

Words by Hannah Wright