Luxury Interiors: Update Your House With Soho Home

soho home towels and bathroom accessories

Here at BrandAlley, we’re constantly on the lookout for new homeware brands and luxury interior inspo to elevate our home decor. Soho Home, the interiors collection from Soho House, creates beautiful yet functional homeware inspired by their iconic Houses around the world. And with spring around the corner, it’s safe to say our new edit is at the top of our wish list.

If you’re lucky enough to be a member of Soho House, you’ll instantly recognise their contemporary decor and design-led homeware. From their iconic pool towels reminiscent of hedonistic summers to the cut crystal tumblers found in every House, our new collection from Soho Home has everything you need to “bring the House home”.

Here are our top picks we’ve selected from our brand new edit…Soho House pool towels

Poolside lounging

Whether relaxing by the pool or cutting a stylish figure at the beach, ensure you have one of the classic Soho Home pool towels by your side. Made from plush Turkish cotton, each towel can be found in a House around the world. Shoreditch, Miami or Malibu? The choice is yours…

House Pool Towel, Shoreditch £27.50, £60, 55% off
House Pool Towel, Miami £XX, £XX, XX% off
House Pool Towel, Malibu £27.50, £60, 55% off


bathroom towels (Soho house Amsterdam)

Bathroom sanctuary

Turn your bathroom into a relaxing haven with some simple updates. This plush bathrobe will bring the spa to the comfort of your home while you indulge in Cowshed’s award-winning beauty products.

Complete your Soho House experience and shop our latest Cowshed sale here. Natural, plant-based beauty awaits…

House Robe Beige £49, £85, 43% off
Cowshed Cotton Bud Canister £8, £16, 50% off
Cowshed Hand Care Caddy £17.50, £35, 50% off

Soho home cocktail glasses and kitchen accessories

Soho Home kitchen feasts

Soho Home tableware and barware was made for long weekend brunches and impromptu cocktail evenings. Entertain your guests in style with these crystal cut rocks glasses and serve a delight in classic ramen bowls, designed especially for Soho House Hong Kong.

Audley Coffee Canister £30, £55, 46% off
Roebling Cut Crystal Rocks Glass – Box of 6 £90, £228, 61% off
Sola 19cm Ramen Bowl – Box of 4 £35, £64, 46% off

Discover our full edit here with up to 60% off Dining and 55% off bed, bath and accessories

Words: Sherri Andrew