Dr. Botanicals Dr. Botanicals Dr. Botanicals Goji Superfood Anti-Ageing Glow Boosting Serum 30ml for Fine Lines, Wrinkles, Dullness
Dr. Botanicals is the award-winning botanical skincare brand from London. Our Best Selling, top rated Anti-Ageing Serum works to visibly smooth wrinkles and fine lines and revive radiance. Lightweight and fast-absorbing, it keeps skin feeling soft, plump, and gives you the confidence to face every day feeling great in your skin.
What it does for you
- Smooths fine lines
- Reduces the look of wrinkles
- Restores radiance and glow
Key ingredients (why it works)
- Gluconolactone (PHA): A gentle exfoliating acid that smooths skin texture and boosts hydration without causing irritation.
Ideal for
Ideal for anyone who wants to tackle fine lines, wrinkles, and dullness all at once and wake up to visibly brighter, more youthful-looking skin.
For the best results
- Week 1: Skin may start to feel more hydrated and comfortable from the first few applications.
- Week 4: With regular use, you may begin to notice a difference in skin texture and a more even-looking tone.
- Week 8: With consistent use, skin can start to feel firmer and smoother, with a more refreshed appearance over time — results can vary.
How to use
Cleanse your face thoroughly before applying. Apply a few drops of the serum to your fingertips. Press gently into the skin across the face and neck using upward motions. Allow to absorb for 30-60 seconds before applying moisturiser. Use morning and evening as part of your daily skincare routine.
Concerns addressed
Fine Lines, Wrinkles, Dullness
Skin type
Normal to mature skin
Pairs well with
Pairs well with a gentle everyday cleanser applied before and a good hydrating moisturiser applied after the serum to lock in the active ingredients.
Best time of use
Morning and Evening
Pro tips
Apply your serum to slightly damp skin immediately after cleansing — the moisture helps the formula absorb faster and more evenly for better results.
Frequently asked questions
Q: How does goji berry help with dull skin?
A: Goji berry is packed with antioxidants and vitamin C, which helps brighten the complexion, fight free radical damage, and support a more radiant, even-toned look. Regular use helps skin look more alive and luminous.
Q: Can I use this serum alongside my regular moisturiser?
A: Yes — apply the serum first to clean skin, allow it to absorb, then layer your moisturiser on top. This helps lock in the active ingredients for maximum effect.
Caution
Keep out of reach of children. For external use only. If contact with the eyes occurs rinse with water immediately. We recommend to carry out a patch test before application. Individual results will vary. This is a cosmetic product.
Delivery Options
Economy Delivery (UK) — £3.99 Delivered in 4–7 working days.
Standard Delivery (UK) — £4.99 Delivered in 2–4 working days.
Next Day Delivery (UK) — £7.99 Delivered the next working day on selected items. Terms & conditions apply.*
How Next Day Delivery Works
Upgrade your order to Next Day Delivery and receive your item(s) the next working day.
Orders placed by 9pm, Monday to Friday will arrive the next working day.
Scottish Highlands & Northern Ireland postcodes:
Orders placed between 9pm Friday and 2pm Sunday will be delivered on Tuesday if you live in the following areas: AB, BT, DD, EH, EX, FK, G, IV, IoM, KA, KY, ML, PA, PH, PL, TD, TR.
Remote postcodes (two working days): Our Next Day Delivery service takes two working days instead of one for the following postcodes: HS2, KW16–17, PA61–PA75, PA78, PH30, PH41–44, ZE2–3.
Ireland & The Channel Islands:
All orders to Ireland and the Channel Islands are eligible for standard delivery at a fixed fee of £7.95.
Channel Islands: Standard delivery in 3–4 days (£7.95), or Express delivery in 2 days (£9.50).
Republic of Ireland: Delivery within 7–10 days.
Unfortunately, Next Day Delivery is not available to Ireland or the Channel Islands.
Marketplace Items
The BrandAlley Marketplace allows our carefully selected partner sellers to offer you an additional range of products. Marketplace items are clearly labelled on the product page as 'Shipped from our partner'.
These sellers are responsible for managing your order, including shipping, delivery, and customer service.
Delivery timeframes and costs may vary by seller, you'll see the details clearly displayed at checkout before you place your order.
For any questions about your marketplace order, please contact the seller directly via your account.
Items available on pre-order means our suppliers send stock to our warehouse once you've placed your order. Because of this, delivery times can vary from sale to sale.
To see exactly when your item will arrive, please check the estimated delivery date (ETA) shown on the product page, in your basket, and at checkout.
If you order from more than one sale, we'll automatically split your order and ship items separately as they become available, so you receive each piece as soon as possible.
Delivery Options
Economy Delivery (UK) — £3.99 Delivered within 4–7 working days of our warehouse receiving your item from the supplier.
Standard Delivery (UK) — £4.99 Delivered within 2–4 working days of our warehouse receiving your item from the supplier.
Delivery Options
Economy Delivery (UK) — £3.99 Delivered in 4–7 working days.
Standard Delivery (UK) — £4.99 Delivered in 2–4 working days.
Next Day Delivery (UK) — £7.99 Delivered the next working day on selected items. Terms & conditions apply.*
How Next Day Delivery Works
Upgrade your order to Next Day Delivery and receive your item(s) the next working day.
Orders placed by 9pm, Monday to Friday will arrive the next working day.
Scottish Highlands & Northern Ireland postcodes:
Orders placed between 9pm Friday and 2pm Sunday will be delivered on Tuesday if you live in the following areas: AB, BT, DD, EH, EX, FK, G, IV, IoM, KA, KY, ML, PA, PH, PL, TD, TR.
Remote postcodes (two working days): Our Next Day Delivery service takes two working days instead of one for the following postcodes: HS2, KW16–17, PA61–PA75, PA78, PH30, PH41–44, ZE2–3.
Ireland & The Channel Islands:
All orders to Ireland and the Channel Islands are eligible for standard delivery at a fixed fee of £7.95.
Channel Islands: Standard delivery in 3–4 days (£7.95), or Express delivery in 2 days (£9.50).
Republic of Ireland: Delivery within 7–10 days.
Unfortunately, Next Day Delivery is not available to Ireland or the Channel Islands.
