bareMinerals began with a vision: to give you better bare skin every day. The bareMinerals iconic ORIGINAL Loose Mineral Foundation was the first makeup to actively improve skin, and today their commitment to clean, conscious, skin-loving cosmetics is stronger than ever. Cruelty-free, vegan and clinically proven to improve skin texture and tone, the more you wear bareMinerals, the better your skin will feel.

Leslie Blodgett transformed the beauty industry with the launch of bareMinerals in 1995, introducing the masses to the benefits of mineral makeup. In 1997, Leslie began selling bareMinerals’ first line of products on QVC.

bareMinerals bring together the most effective natural ingredients and the latest advancements in skincare science to create clinically proven formulas that combine clean and clinical. These “cleanical” formulas let you create a radiant, healthy-looking complexion while improving skin with every wear.

Their clinically proven formulas start by strengthening skin’s barrier and defending against daily damage, meaning the plant-powered and mineral actives can work harder to improve your skin daily. Smooth the look of fine line and wrinkles, minimise the appearance of pores, even out skin tone, and restore radiance – it’s easy to address any skin concern with a customised routine that meets your skin’s unique needs.

bareMinerals use minerals because of their unique ability to protect skin from damaging UVA and UVB rays—leading to visibly improved skin texture and tone—as well provide customisable coverage without clogging pores, causing breakouts or irritating the skin.

You can shop the bareMinerals ORIGINAL Liquid Mineral Foundation, plus a selection of bareMinerals MINERALIST® eyeshadow palettes at BrandAlley. Keep a look out for more bareMinerals mineral makeup with up to 45% off.

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